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Post by account_disabled on Mar 13, 2024 19:31:39 GMT -8
Campos HOW TO PREPARE YOUR BUSINESS FOR THE Published by Mara Fernanda Toro DIGITAL MARKETING DIFFERENCTHE MOST COMMON MISTAKES OF A COMMUNITY MANAGER Published on January by Marina Parra To correctly manage your companys social networks it is not enough to publish a post or answer questions. Below the main mistakes of a community manager. SHARE Online media and social networks are efficient massive and economical channels to reach a specific audience. For this reason more and more companies are choosing to generate strategies aimed at these platforms. For this community managers are in charge of developing a digital BO Directory campaign creating and disseminating specialized content correctly analyzing the metrics and also interacting with the target audience. However there are some mistakes that are often made regarding the exercise of community management and that should be avoided. Some of them are. Not defining clear and comparable metrics over time The quintessential tools for measuring digital strategies are metrics. However it is not about including a large number of graphs and statistics but rather about using only those that really contribute to meeting the objectives. Furthermore the information you use in your reports must gather the usual behaviors of the audience be effective measurable and comparable in time periods segmented in a similar way that allow you to visualize the evolution of the different platforms. . Not making a diagnosis prior to the implementation of the digital media plan
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